Why CPAs Need an Online Business Platform How a robust website can grow your business

Dr. Rahul Razdan, CEO Ocoos

06/23/2015 14:30 PM
Total Views: 1407

Many people mistakenly think that CPAs are only busy during tax season. Truth is, your business keeps your hands full throughout the year. This means you rarely have time to drum up new business or attract new clients. In reality, you don't have to spend all your time on these tasks. It's possible to launch an online business platform that handles many of the tasks involved in growing your business for you. Below are some of the primary reasons CPA need a robust website.


Search Optimized, Professional Showcase


Few CPAs can afford the luxury of a shnazzy-looking, physical storefront. In fact, most people seeking a CPA will research them online. This means your website could be the first impression they have of you and your business. Thankfully, you can afford a professionally designed online business platform. Plus, your site can feature high-quality images and well-written, SEO-friendly text so it appears in search results, in addition to giving your business a trustworthy appearance.


Manage Your Business Contacts


Keeping track of your clients when you're already overwhelmed with other tasks can be a headache. Your online business platform alleviates that pain point by offering contact management tools. These features allow you to store information like names, email addresses, and phone numbers, which you can easily access when you need them.


Build Better Client Relationships


Maintaining and strengthening relationships with current clients is another necessity. An online business platform offers customer relationship management (CRM) tools that help you track interactions on your website, analyze your most popular services, and monitor growth. With this information you can launch targeted marketing campaigns and special offers to your most valuable clients.


Fewer Missed Appointments


An online business platform can help you avoid waiting for clients who have forgotten or are running late for their appointments. In fact, your website offers a convenient online appointment scheduler, so clients can book their own appointments. Plus, the scheduler sends automatic reminders to your clients so that they'll avoid missed or forgotten appointments.


Integrates Financial Software and Payment Methods


Every CPA depends on financial software like Quicken and Quickbooks. These software products can be seamlessly integrated with your online business platform. Moreover, when it's time to get paid, your platform incorporates a variety of payment methods, so you can collect your dues without worry.


Indeed, every CPA needs a robust online business platform, but you don't need to spend an arm and a leg to launch one. Rather than struggle with complicated DIY solutions, or hire a pricey developer, CPAs can use a website building tool geared toward their specific needs. Ocoos Websites for CPAs offers a full-service concierge who will build a website for you which meets your goals. You'll always have access to the site, and the ability to make changes and updates as needed. If questions or issues arise, 24-hour, US-based support is always available.

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